The International Olympic Committee has awarded the European broadcast rights for the next four Olympics to Discovery Communications, for a total price of EUR 1.3 billion. Discovery, which owns the Eurosport channels, now has the rights for 50 countries for the Olympics from 2016 to 2022. These cover all platforms, free-to-air TV, pay TV, internet and mobile.
Eurosport already shows much of the Olympics and will expand its coverage in the coming years. It will broadcast at least 200 hours of the summer games free-to-air and at least 100 hours of the winter games, as well as offer sub-licences to other broadcasters. The rights cover in total 50 countries for the winter games in 2018 in Korea and the summer games in 2020 in Tokyo, as well as the games of 2022 and 2024, where no host cities have been named yet. France and the UK are excluded in 2018 and 2020 due to existing agreements with the IOC.