Italian pay-TV provider Sky Italia, acquired by Sky from 21st Century Fox in November, reported a 12,000 increase in customer numbers in its fiscal third quarter to the end of March, its best Q3 customer growth in three years. The result reversed a net loss of customers in the previous year and increased its total customer base to 4.75 million, with churn falling to 9.7 percent compared to 10.9 percent a year earlier. Operating profit in Italy was up GBP 5 million to GBP 45 million, which demonstrated the “continued resilience of the business in difficult economic conditions,” according to Sky. Advertising revenues were also up 5 percent, above all due to the performance of free-to-air channel Cielo, while total paid-for products increased to 8.71 million from 8.30 million a year earlier.

In terms of content, Sky Italia’s political drama 1992 premiered with the biggest-ever audience for an original scripted series in the country, while Italia’s Got Talent became the top rated entertainment show on the platform ever.
Sky Italia last week unveiled an IPTV offering, to be called TIM Sky, in association with Telecom Italia and will launch a Sky Online box based on the same technology already deployed in the UK and Germany in the next few months.